What Do Ebay Buyers Really Want?

One of the keys to a successful eBay business is understanding what buyers want. But how can you be sure? Many sellers are naturally inclined to presume that they know better than their customers – after all, they created the item in question! But this type of thinking can have negative consequences for your bottom line, not least because it’s based on an assumption that could be completely wrong. It’s important that instead of relying on this assumption, you take data from eBay buyer at face value and use it as a guide. This post will help you do just that by giving you insights into what your buyers really want.

You need to understand what your eBay buyers want

Most sellers like to think that they know what their buyers want. After all, they’re the experts, right? However, if you take a closer look at the evidence, you’ll realize that this is far from the truth. In fact, unless you ask your customers for feedback on what they’d like to see more of, you could be leaving money on the table by not providing it! Why? Because it can help you sell more and earn more profit for yourself in the long run.

Yarn is a great example of an item that has the potential to become even more popular than it already is, but where sellers aren’t making use of available data. If you look at statistics for yarn sales on eBay, you’ll see that they are on the rise. In fact, according to this article , they increased by an estimated 40% between 2010 and 2013. What’s more, there are plenty of other statistics out there online that can help sellers provide what customers want when it comes to their eBay listings. However, most sellers don’t make use of this information and so aren’t in a position to sell more items or earn more profit as a result.

As a seller, you can take advantage of the data that’s available to you about your buyers by analyzing it and using it to your advantage. A good example is knowing what type of yarn is in demand at any given time. To do this, all you have to do is look at the statistics available to sellers – like the one from 2010-2013 mentioned above – and get a sense of which colors are most popular. So if pink is on the top 10 list, for instance, then using that information in your listings will help you sell more pink yarn and earn more money as a result.

Data can also be incredibly helpful when it comes to pricing your items. If you look at a list of popular keywords that you can use for your listings, for instance, you’ll see that there are many different ways to make your listings stand out from the crowd. For example, if you want to sell baby items on eBay, then including the word ‘baby’ in the title and the description of your listing will immediately catch the eye of parents who are looking for these types of things. Data can help sellers like this by giving them tips on how to catch the eye of potential buyers by using words and phrases that they’re already searching for.

Conclusion

What do eBay buyers really want? Data. Lots of it! It will give you the information that you need to increase your sales and make more profit on eBay. With a little market research, you can identify exactly what your customers want, so make sure that you use this valuable resource as effectively as possible.

This article was written by Jacqueline Joplin from EzineArticles and was legally licensed through the NewsCred publisher network. Please direct all licensing questions to legal@newscred.com .

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