7 Ways to Drive Laser-Targeted Traffic To Your Website

You may have heard about the many methods that companies use to drive traffic to their website, such as SEO and PPC. But did you know that there are other means of getting laser-targeted traffic?

7 Ways to Drive Laser-Targeted Traffic To Your Website

1. Create an infographic - Infographics trend over the past few years and are a great way for content marketers and businesses to share rich visuals with engaging content. These visual pieces are also another way for people to consume information online. If you don't have an extensive marketing budget, infographics make it affordable for small business owners or individuals who want their content seen by more people than just friends and family members on social media sites like Facebook or Twitter.

Pix For Success' Billy Tseng recently produced an infographic of 10 things you didn't know about SEO, and it's been seen over 30 million times since it was published. And, according to Billy's interview with Search Engine Journal, each of those views translated into one new client.

2. Create a giveaway - There are so many ways that you can create a giveaway—from giving away a freebie like books or coupons and then giving back their email or social media account information to entering them into a sweepstakes plus offering social media shares in return for entries.

Some companies have also developed e-book series as giveaways.