3 Free Website Marketing Ideas - Easy And Quick

If you're a small business owner, chances are you don't have a lot of money to invest in expensive marketing strategies. There's nothing wrong with this sentiment, but the key word here is “cheap”. It's very easy to get overwhelmed by all the digital advertising options out there that promise to skyrocket your business and make it rain in gold coins, but it can be hard to find an inexpensive way of boosting awareness for your company or brand.

Here are three ideas that will help you get started with a simple promotion and marketing plan for your business or website without breaking the bank. The cost of all of these tools is minimal, and the benefits you'll receive in return are well worth it.

1. Promote Your Products on Social Media Platforms and Forums

This is a really easy way to spread the word about any new products, content or offers you may have available for sale or giveaway. Most social media platforms have a forum area feature that allows businesses to promote their website and posts at little to no cost. All you need is an account on Facebook, Twitter, Google+, etc., where you can post information about your products for free exposure on their forums.

If you're a business owner who hasn't taken advantage of social media yet, this is an excellent time to get started. By setting up a profile on relevant forums and social media sites, you can instantly reach thousands of people who are interested in your products or services. They'll be able to read about your latest offerings and decide whether or not they'd like to purchase something from you.

2. Grow Your Email List with Alerts via Social Media Platforms

Email marketing is still one of the most effective ways to promote your products or business, and it costs way less than traditional marketing strategies. While you're on your social media accounts, consider adding a button for email notifications so that subscribers can opt-in to receive notices from you directly. These are clickable links you can post on your social media profiles and websites that allow people to easily learn more about what you have to offer.

You can choose which notifications the button brings up when visitors click on it, but think about what they might want to hear about from you in the future. The most popular and effective choices are new product offerings, website updates, giveaways or contests, events and sales. When customers start receiving email alerts from your business or brand they'll be able to check in often with little effort so that they don't miss out on any new opportunities.

3. Put Up a Banner Display on Your Website to Show Off Product Offerings

You don't need a lot of money or time to promote your website. In fact, a simple banner display might be all you need to grow your company through just one inexpensive advertising tool. If you're not selling anything at the moment you can use banner advertisements on your website, social media pages and anywhere else that people will see it for free exposure and promotion of brand awareness and products. The best part about using this technique is that absolutely anyone can access the banners as long as they're on your domain (i.e., http://www.yourbusinessnamehere).

Conclusion

If you want to receive more traffic and customers to your website or online store, then the above three options will help you create an inexpensive marketing plan that's simple and effective. You don't have to go overboard in order to get noticed by potential clients or customers. By using these three easy techniques, you can start receiving new leads and sales without any additional overhead cost.