Branding Your Ebiz - Creating A Name Your Customers Trust

Believe it or not, there are a lot of companies that have failed in the marketplace for one simple reason - they did not create a name that customers can trust. That's because creating a unique and memorable name takes time and effort. But what if you're strapped for cash? Here are some suggestions on how to create an effective E-biz name without losing money.

1) Pick something your customers would associate with you and your product. 

2) Place it at the beginning of your business's name so people will remember the first thing they see when they type in "branding".

3) Limit your name to 14 letters or less, so it is easy to type and never gets confusing.

4) Add the word "Ebiz" at the end of your E-biz name, so customers will remember that they've reached your site.

5) Use capital letters in your E-biz name so people can read it easily. To allow for branding as an added feature, you could use a different font like Calibri if you want a more corporate look.

6) Use numerals in your E-biz name if you want to create a sophisticated look.

7) If you're making a business card, try fitting your name within the space of 1/3 the total width of the card and 2/3 the length.

8) If you'll be leasing office space, select a color scheme that matches or contrasts with what you have in the office.

9) Your E-biz name must be easy for customers to remember and type so that they can easily get to your website. For this reason, it is better to use generic names as opposed to making up complicated names that are difficult for customers to remember or type into their browsers.

10) Pick a name that's easy to remember and fits your needs. Or, you could brainstorm other names in the same category and pick one that makes you smile.

11) A unique E-biz name is important, but of course its domain availability is significant too. It's best to avoid using a popular word or phrase that could easily be taken by another company as their E-biz name.

12) You can always modify your E-biz name once you've created it and are using it on your website and business cards, so don't settle on a final name until you've had time to think about others that might be better for you.

13) Test your name with friends, relatives and co-workers to see if they like it.

14) Make sure that your E-biz name is memorable and has a positive connotation so people will keep coming back to your site.

15) As an added advantage, try adding a tagline at the end of your name so people know what you do and what you have to offer. You could use "ecommerce company", for example, or "links for small business".

16) Finally, make sure that your E-biz name is not too similar to other websites or businesses in the same field so there won't be confusion among customers.

17) Make all of your branding materials consistent with your name, using the same colors and fonts for consistency.

18) If you're offering a specialized service like personal shopping or product reviews, consider having a tagline that reflects what you do and how you do it.

19) If you want to go into multiple lines of business, create a subdomain for each of your products so people will know what they'll get when they click on it.

20) A good E-biz name goes a long way in attracting new customers and establishing your brand, so choose wisely. You might want to brainstorm names with someone else or ask an associate or friend to review them before you make a final decision. You can't go wrong with the right name.

If you're a business owner who wants to establish a unique E-biz name or one that your customers will trust, here are some ideas to consider:

1) Your name must be easy for customers to remember and type so they can easily reach your site and purchase products from it.

2) To allow for branding as an added feature, use a different font like Calibri if you want a more corporate look.

3) Use numerals in your E-biz name if you want to create a sophisticated look.

4) If you're leasing office space, select a color scheme that matches or contrasts with what you have in the office.

5) Pick a name that's easy to remember and fits your needs. Or, you could brainstorm other names in the same category and pick the one that makes you smile.

6) A unique E-biz name is important, but of course its domain availability is significant too. It's best to avoid using a popular word or phrase that could easily be taken by another company as their E-biz name.

7) If you'll be offering a specialized service like personal shopping or product reviews, consider having a tagline that reflects what you do and how you do it.

8) You can always modify your E-biz name once you've created it and are using it on your website and business cards, so don't settle on a final name until you've had time to think about others that might be better for you.

9) Test your name with friends, relatives and co-workers to see if they like it.

10) Make sure that your E-biz name is memorable and has a positive connotation so people will keep coming back to your site.

11) As an added advantage, try adding a tagline at the end of your name so people know what you do and what you have to offer. You could use "ecommerce company", for example, or "links for small business".

12) Finally, make sure that your E-biz name is not too similar to other websites or businesses in the same field so there won't be confusion among customers.

13) Make all of your branding materials consistent with your name, using the same colors and fonts for consistency.

14) If you're offering a specialized service like personal shopping or product reviews, consider having a tagline that reflects what you do and how you do it.

15) If you want to go into multiple lines of business, create a subdomain for each of your products so people will know what they'll get when they click on it.

16) A good E-biz name goes a long way in attracting new customers and establishing your brand, so choose wisely. You might want to brainstorm names with someone else or ask an associate or friend to review them before you make a final decision. You can't go wrong with the right name.

Conclusion

There is no single perfect name that works for every business, but you can find lots of websites with unique names that you like. The key to selecting a good one for your business are twofold: pick one you can easily recall and don't hesitate to tweak it later if necessary.

By the way, the word "E-biz" was formed from the words "electronic business". You might want to use a combination of words like "e-commerce" or "ecommerce", which could be good options if you want something more unique.